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The Relationship Between Graphic Design and Social Media

Marketing
Rozz Cottrell
May, 10 2023
0
Over 4.9 billion people are using social media, which is over half of the world’s population. For businesses, an effective social media presence is a must. But what makes a social media presence effective? Visual imagery is the foundation of any decent social media presence and has an important relationship with social media content and […]

5 Signs You Need to Outsource Your Social Media Marketing

Marketing
Rozz Cottrell
Mar, 22 2023
0
Are you spending too much time, or not enough, on content for your business? Unsure what’s right to post about? Don’t know which platforms would be best for your business? Small to medium businesses often think that it would save time and money to create their own content. Sometimes, this can work. But for most […]

How to Set up a Google Business Page

Local Business
Rozz Cottrell
Mar, 1 2023
0
Where do you go to search for products or services? Most likely, your answer is an online search engine like Google. Setting up a Google Business page is essential if you want your business to be discovered and remembered by customers. It allows customers to find you on Google Maps, run targeted advertisements and provides […]

It Works: Final Update on the Four-Day Week Trial

Local Business
Rozz Cottrell
Feb, 23 2023
0
As a company already offering a four-day week to its employees, we were incredibly curious about the National Four-Day Week trial taking place last June-December (2022). In our last two articles exploring the topic, we identified the overall benefits to both companies and employees in addition to the history involved in making a change to […]
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How to Set up a Facebook Business Page

Marketing
Rozz Cottrell
Jan, 17 2023
0
Facebook isn’t just a platform to post photographs of your dinner, or your latest meet up with friends… increasingly, Facebook is used by businesses to meet marketing goals. If you are realising you need to start investing in marketing your business online, but you’re unsure how to start, this article will walk you through setting […]
people putting together jigsaws in mind

World Mental Health Day: Prioritise Your Mental Health at Work

Local Business
Rozz Cottrell
Oct, 10 2022
0
World Mental Health Day is an international day, recognised on October 10th every year. The day was created to raise awareness of mental health issues and to promote better education about mental illness; it also serves as a reminder that good employee wellbeing is an essential element in any workplace environment. To recognise this day, […]
Image of a laptop with the words 'digital marketing' above it. Icons are illustrated for mobile, video, seo and social networks, etc

The 7 Reasons Why You Need Digital Marketing

Marketing
Rozz Cottrell
Oct, 3 2022
0
Digital Marketing is critical for business expansion, it can literally and figuratively place your business ‘on the map’. 54% of individuals survey social media to research products they wish to purchase, which means there are a lot of people using social media platforms to make decisions.
Illustration of working people in suits and dresses jumping for joy

The Four-Day Work Week Trial Has Been Successful

Local Business
Rozz Cottrell
Sep, 22 2022
0
In June, we wrote about the four-day work week trial currently taking place this year (June - November) across 70 companies. As it is now coming to the end of September, we wanted to explore how the trial is going, and whether it has been successful. According to Bloomberg UK, the results are, so far, […]
Image shows a person holding a smart phone with social media apps on it. Iphone.

You Need to Know About These Social Media Updates

Marketing
Rozz Cottrell
Sep, 15 2022
0
It seems like every day, there’s new things to learn on social media. Staying on top of the latest social media updates will ensure your business is in the best position to respond accordingly and make use of any new tools at your disposal! Read on for the latest updates by platform. Twitter Testing the […]
Image shows a lady sat on her phone, smiling, in a brightly lit natural room

What is Brand Awareness?

Marketing
Rozz Cottrell
Aug, 18 2022
0
Brand awareness is a vague term. It essentially describes how ‘aware’ or familiar audiences, (or potential consumers), are of a brand and its products. It’s important to create for three reasons: It builds trust. Evidence that your business is active and engaged in the community demonstrates that you are trustworthy, and can be relied upon. […]